Tikka Nation Takeway Website Development
Tikka Nation, a popular Indian restaurant chain with branches across the United Kingdom, wanted a digital platform that went beyond food ordering. The goal was to embody the vibrant soul of Indian cuisine while making it easy for customers to order online, book tables, explore catering options, and learn about franchise opportunities.
Crafting a Digital Dining Experience for Tikka Nation
Project Overview
Client: Tikka Nation
Industry: Restaurant & Hospitality
Project Duration: 12 weeks
Key Features: Online Ordering, Table Reservations, Catering Services, Franchise Inquiries, Multi-Location Pages, SEO Optimisation
The Challenge
Tikka Nation needed more than a standard restaurant website. They wanted a platform that could:
Capture the colour, culture, and authenticity of Indian cuisine.
Allow customers to order online, reserve tables, and submit catering requests effortlessly.
Support franchise growth with dedicated information and inquiry features.
Handle high traffic during peak times like weekends and seasonal promotions.
Improve search visibility across the UK to reach new customers.
Balancing all these requirements while keeping the user experience simple and intuitive was the central challenge.
Our Approach
We approached the project with a focus on storytelling, usability, and scalability.
Planning: We started with research into competitors like Deliveroo, Just Eat, and other Indian restaurant chains. From this, we identified opportunities to make Tikka Nation stand out: cultural authenticity, strong visuals, and smooth functionality.
Design: Inspired by the rich colours of Indian spices, we created a vibrant design palette of saffron, turmeric, and chili red. High-quality food photography and video content were used to immerse visitors in the dining experience. The interface was designed for mobile-first use, ensuring accessibility on all devices.
Development:
Frontend: Built with React.js, providing a modern, dynamic, and responsive interface.
Backend: Powered by Node.js + Express, with MongoDB for menu data, reservations, and user records.
Ordering System: Integrated with secure payments (Stripe, PayPal, Apple Pay), allowing customisation of dishes (spice level, dietary preferences).
Reservation Module: A calendar-based system showing live availability across multiple branches, with email/SMS confirmations.
Catering & Franchise Sections: Dedicated inquiry forms and downloadable brochures for event planners and potential partners.
Hosting & Scalability: Deployed on AWS with Redis caching and load balancing to handle high traffic.
SEO: Comprehensive optimisation with location-based keywords and schema markup to drive organic traffic.
Testing & Launch: Rigorous testing ensured smooth ordering, fast page speeds, and accessibility compliance before going live across all Tikka Nation branches.
The Results
50% Increase in Organic Traffic: Within three months of launch, thanks to a robust SEO strategy and technical optimisation.
40% Boost in Local Search Visibility: Branch-specific pages and Google Business integration helped Tikka Nation appear in “near me” searches across multiple cities.
Higher Engagement: Features like “Dish of the Day,” interactive menus, and customer reviews encouraged repeat visits.
Seamless Scalability: The platform successfully handled thousands of simultaneous orders during peak campaigns, such as Diwali promotions.
Why It Matters for Your Business
For restaurant chains and hospitality businesses, this project highlights the importance of combining cultural storytelling with robust digital functionality. Tikka Nation’s platform not only helps customers order their favourite curries or reserve a table, but it also drives catering leads and franchise growth.
If your restaurant or hospitality business is ready to scale, this case study shows how a well-built digital solution can improve visibility, streamline operations, and create a memorable online experience for customers.
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